Type of mission: Brand design & development
A new strong part of Norrköping.
Anzelius has developed a new profile foundation for the company. Relying on a basic analysis and considering the focal point of the business and the possibility of using different products, we wanted to create a simple basic form with clear symbolic language.
By using familiar symbolism we can easily communicate with a target group that we believe is attracted by the products and services.
At the same time when basic design ideas were being developed, some concept development / product development was also applied to the new profile.
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